Lipstick – Love it or Loathe it?

Two perspectives and both from men aged over 60!

'Get that muck off your face!'

'I love lipstick; I love the way it makes women look’
 

Both men have obviously been heavily influenced by their upbringing; the former from a hard working, frugal background with little time or money for ‘frivolous’ luxuries, the other brought up by his mother and aunts in a post-war environment where a little bit of lipstick was seen as important, an almost critical boost to self-confidence!   My own Grandmother told me how she was ‘told’ to take off her lipstick if she wanted to be taken out again. 

Our upbringing has a lot to answer for.  There’s nothing we can do to change it, however, we can reinterpret it and choose whether to listen to the ‘lessons’ or not. 

Economists have widely recognised the ‘lipstick effect’ as an early warning to a recession arriving.   When circumstances are tight, women spurn expensive new dresses and shoes in favour of more modest retail therapy, such as cosmetics.

In fact, the following article goes deeper and looks at the connection between the psychology of mating and consumer behaviour.  When times get tough, recessionary cues consistently increase women’s desire for products which increase their attractiveness…. albeit in this context, to mates, however attractiveness is equally important when making friends, securing jobs, making sales, giving and receiving customer service in its many forms.

At House of Colour, we know that the right colour lipstick makes your eyes appear brighter, distinguishes your facial features more clearly, and helps you to look fresh and vibrant.

The neighbour’s baby smiling at her before its own mother, gave me a clear example of how lipstick defines, making our facial features easier to see.  I wonder if the same is true for lip-readers or partially sighted people when trying to distinguish our facial movements. 

 

Our Colour Class  teaches you techniques to build on the empowering aspects of your upbringing, while gently dropping those less empowering ‘lessons’! 

 

 

Feeling comfortable with your lipstick can be one of the biggest challenges for our female customers and their partners!  It takes 21 times to create a habit, therefore wearing a new lipstick in your colour every day for 3 weeks will enable  you and everyone around you to get used to it;  It is only at this point that we can judge a look objectively.

It’s not whether you want to look good, but do you have the courage to?

Be brave, enjoy the result; it’s worth it!