The Dress Code Minefield

Everyone now and then there’s a serious side to everything – from a work perspective dress code can be a minefield.

My young son is currently fascinated by the World Wars, so when he wanted to bring home D-Day, My Story, which his teachers felt a little advanced for him, we agreed that we would discuss anything that is new or unclear to him - finishing the book might take a while but we’ve had some amazing conversations. 

One such conversation explored what a minefield is.  Working through this, the 7 year old explanation is relatively simple – an explosive that is generally unseen and triggered by ‘you’ in some way, unintentionally and often with no warning, causing significant damage beyond your control.

Mapping this onto your work wear, the term ‘minefield’ is an interesting metaphor.  The point being that while we are all free to choose what to wear, there are sometimes dress codes or expectations of what is acceptable and appropriate which, if we get it wrong, could at best hinder progress or at worst damage your reputation, unknowingly and almost certainly unintentionally, without warning and seemingly beyond your control.

I’ve met many clients who enjoy the act of rebellion and breaking the rules.   To really enjoy this, you need to break the rules ‘knowingly’, which requires an understanding of what the rules are, why they exist and what they are intended to provide.   In other words, to elicit a desired response from your audience, consciously making a choice about your clothing would be the smart choice! 





Understanding what works for you, (your colouring, shape, budget and lifestyle), dovetailing this with a knowledge of the language of clothes and identifying ways to add or remove authority in your outfit to bring clarity is all provided in your Personal Style Class – it’s a way of ‘minesweeping’ your appearance and personal brand to clear a path for safe progress.

A business relies on its personnel to deliver the ‘brand’; its people need to accurately reflect the product, service, company and market while showing themselves to be individuals.   In a less formal, multi-cultural society, where you’re aiming for freedom of expression whilst reinforcing your brand, it is critical to achieve a dress code that works for everyone, which can be a legal minefield.  With people exercising their right to express themselves more freely at all times, how do employers define clearly what is fair, reasonable and acceptable?  Employers have considerable latitude on what is acceptable but they must ensure that they don’t fall foul of anti-discrimination legislation.

 Next week, we have a guest blog from Kate Russell, (BA Barrister, MA) of Russell HR Consulting, who provides some clear guidance on what to consider in the workplace.